Unique RF Label Protects Hard-to-Tag Retail Merchandise

Checkpoint Systems, a global supplier of Electronic Article Surveillance (EAS) and RFID solutions for the retail industry, has released a new unique RF label that is designed to help retailers reduce external shrink on traditionally hard-to-protect merchandise. Released at the NRF Protect 2017 event, the new MicroFlex Solution helps improve the customer experience by enabling full interaction with the products, while simultaneously deterring opportunistic thieves.

An alternative to hard tags, MicroFlex features Checkpoint’s clear Micro EP labels with visible circuit and the company’s trademarked Black Lock logo, both of which discourage potential dishonest shoppers. MicroFlex can be easily applied, both in store by staff or at the point of manufacture by brands themselves.

Retailers that have introduced Checkpoint’s 2928 EP Clear Micro Tamper Tag onto other merchandise, such as cosmetics, have seen shrink reduce by 30 percent or more and sales increase by 10 percent or more. The versatility of the new solution, which features a small label on an adhesive carrier, means that it can be used on a diverse range of metallic items such as jewelry, small accessories, golf clubs, handbags and kitchenware to name a few.

MicroFlex offers minimal impact on the customer experience and product display, while carrying the Black Lock logo for maximum deterrence using the smallest, best-performing label on the market. In addition, it improves the checkout experience, as the label is quickly deactivated at the point of sale and can be removed at home.

RFID Tag