Wireless Applications for These Difficult Economic Times

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  • Author: Gary Breed
Businesses have reorganized, borrowed and merged as much as they are able. Many individuals have run up too much debt by continuing to spend while their real income has dropped. The wave of economic growth and strength has its peak elsewhere in the world, while a trough is what we are experiencing here. I won’t try to play economist and promote a particular remedy, but I can offer some ideas for wireless applications that seem to make sense when times are tough. With apologies to Mr. Greenspan, I’d first like to note the “irrational exuberance” of the handset market. While handsets are an extremely important part of the high frequency marketplace, growth is being pursued mainly through gadgets and optional services. Sure, they are attractive to many of us, but when times are difficult they are unnecessary luxuries for those consumers who just can’t afford another $20 (or more) per month for those features and services. Companies should keep working on new technologies and new features; their prime time will come eventually. Just don’t be surprised if they don’t meet overly optimistic market projections for the next year or two.