Ossia Integrates its Cota Wireless Power Technology in to ePaper RFID Tags

Ossia Integrates its Cota Wireless Power Technology in to ePaper RFID Tags

Ossia the company behind FCC-approved Cota Real Wireless Power— the patented technology that delivers power over-the-air, at a distance, and without the need for line-of-sight — has announced that its technology will open up market opportunities in the form of ePaper RFID Tags due to a strategic three-way partnership with Ossia, Marubun, and Fujitsu Semiconductor Memory Solution. The announcement was made during the Consumer Electronics Show, which takes place January 5-8, 2023, at the Las Vegas Convention Center, in Nevada.

Marubun has a long-standing history and experience in the electronics space and a forward-looking spirit of anticipating future needs by consistently looking one step ahead of the times. The team has been quick to introduce cutting-edge products, technologies, and services from Japan and abroad. Ossia and Marubun have been working together on developing a wirelessly powered IoT sensor receiver that can be embedded within a wide variety of electronic devices. 

Fujitsu Semiconductor Memory Solution offers memory products and various solutions primarily on Ferroelectric Random Access Memories (FeRAM). Among these products, one is a battery-less solution using RFID technology. By combining Ossia's Cota technology with FSM's RFID technology, we are working to develop new markets.

"It simply makes good business sense to leverage wireless power for IoT that comes in the many hundreds of thousands, like ESLs and RFIDs," said Satoshi Fujino, Senior Vice President, at Marubun. "Wires and batteries are so limiting that these two devices have been held back from widespread innovation, not to mention adoption. Cota Real Wireless Power makes ESLs and RFIDs truly viable and useful, and opens the door to expand on use cases."

"Ossia is pushing the boundaries of wireless power, and this strategic partnership enables us to power the future — sustainably, practically, and seamlessly — of digital shelf labels and asset tracking systems like smart barcodes" said Doug Stovall, CEO at Ossia. "Marubun and FSM are forward-thinking innovators with whom we are honored to be collaborating, and with this announcement at CES, we encourage more leaders who wish to change the status quo to explore and discuss the ways wireless power can help solve world problems."

Cota Real Wireless Power can deliver focused-energy over air to hundreds of RFID tags, asset tracking systems and shelf labels simultaneously and automatically, without user intervention, maintenance, batteries, or wiring. It can be safely used around people and pets, and can be remotely managed via the cloud. Due to its continuous "energy on demand" system, it relieves product engineers of the feature limitations that batteries impose (to extend battery life), and provides the opportunity for the development of more useful innovations, including expanded and deeper data insights.

"We are driven to build new possibilities for a more sustainable world by connecting people, technology, and ideas," reported Kohji Nozoe, Director, Solution Business Dept. at Fujitsu Semiconductor Memory Solution. "Ossia's wireless power technology is world changing. It is transforming the way engineers — and business leaders — are thinking about IoT and sustainability. We anticipate that this collaboration with Marubun and Ossia will spark many ideas and conversations at CES this year."

Ossia's Cota Real Wireless power is regulatory approved to be used at any distance in more than 62 countries, including by the FCC and CE/UKCA; Cota has also earned its 6th CES Innovation Award this year. These achievements enable wireless power adoption across borders and industries around the world.

The FSM Cota Powered ePaper RFID tag prototype was on display at Ossia's booth at CES, along with a video demonstration.

Click here to learn more about Ferroelectric Random Access Memories (FeRAM).

Publisher: everything RF